::::::::::::::::::::::::::::::::::::::::::::::::::::::: Everything is changing! Mass production is now mass customization. Differentiation rules. Marketers must understand emotions, social patterns, and media consumption in order to design the next generation of products and messages. Advertising is dynamic communication. It's not easy keeping up. Fortunately, we love this shit.
Team One USA is proud of their work for Lexus. This recent ad they made
for the RX series on safety is nice. It is visually appealing and
different. Too often, luxury car manufacturers try the same thing over
and over again. This is not a glorified fashion ad with a car in it.
Lexus needs a few more of these to make up for the “December to
Remember” ads that I would rather forget. (watch video)
La Communidad is a
great agency. If you’re into really random funny ads, you might like
their work. Some of their clients include MTV, Virgin Mobile, and
Volkswagen to name a few. La Communidad is has two locations, one in
Miami and the other in Buenos Aires, Argentina. Much of their work is
seen in Latin America, but they have won awards for work that appeals
to all audiences. This beer ad in particular originally aired in Argentina
and if you pay close attention you’ll noticed that it has been dubbed
into English. You don’t have to pay close attention to notice actually.
The point is that these folks produce good work that is not bound by
language. Have a look at on their site to see more work.
Zoo York launched a limited edition Jenna Jameson skateboard deck. The
Kama Sutra style ads really caught my attention. They are simple and
they work. DavidandGoliath is responsible for the though provoking
work. Jenna made headlines earlier this year, announcing that she was quiting the business. She stopped “acting” several years ago and has become quiet the entrepreneur. She has used her “brand” to sell books, comics and apparently skateboards now.
BBH London's created this ad of Hillary Clinton endorsing Barack Obama. The print ad asks you to "Imagine the power of AXE." A little controversy can go a long way.
This could not have come at a more pivotal time in the American Primaries. Now I have to ask a few questions to you folks out there? Do you think that non-political advertisements can have an effect on an election? Is this a political ad and therefor subject to the same rules that govern political advertisements?
Michael Stich Stiftung Aids awareness: Blow Job "Diagnosis: Life or death depends on only 0.003mm of latex.
Note: Yearly 3 million humans die world-wide because of the consequences of AIDS.
Treatment: Get informed. Finding out can protect against infection."