Here's The Deal.

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    Everything is changing! Mass production is now mass customization. Differentiation rules. Marketers must understand emotions, social patterns, and media consumption in order to design the next generation of products and messages. Advertising is dynamic communication. It's not easy keeping up. Fortunately, we love this shit.

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    « Julie Roehm vs. Wal-Mart, Round 2! | Main | Mapping the Mind »


    Joe Quattrone


    I think it was pretty cool that Noah Adams came by our school and did that NPR story. I wonder why he didn't put our Cadillac practice sessions on there. He has like twenty minutes of sound from us. Must not like the sound of our voice. Oh well, hey take a look at the blog I just started. It's a little rought, but maybe it has some potential. I welcome the feedback.

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