Here's The Deal.

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    Everything is changing! Mass production is now mass customization. Differentiation rules. Marketers must understand emotions, social patterns, and media consumption in order to design the next generation of products and messages. Advertising is dynamic communication. It's not easy keeping up. Fortunately, we love this shit.

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    Luis - Nice info. Just a friendly hint... Your deck has a number of typos. You might want to get some fresh eyes to proofread that for you.

    Brad Fallon

    I agree with Jana. Very nice info, thanks.

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